Pune welcomes their 5th Mad Over Donuts store
Press releases — By The Desk on July 20, 2012 at 12:20 PM
Indiaprwire: After successful four stores across prominent malls in Pune, Mad Over Donuts inaugurated their 1st ever high-street store in Pune. Located at J. M. Road, this store exuberates the predominant youth culture of the City. A street, which is said to be at the helm of Pune’s economic activities, houses a large number of international consumer brands and a number of fast food joints & coffee shops. The area is popular amongst the student population for decades now. Present on the launch was Mad Over Donuts – COO, Mr. Tarak Bhattacharya.
Speaking at the launch, Tarak said, “Pune is synonymous with vibrant youth culture and that’s one of the reasons why we are happy to come back to Pune. It’s indeed a delight to launch our 5th store in this beautiful city. What makes this day even more special is the fact that this is our 1st high-street store in Pune. In the last few years, the city has grown tremendously and we are glad to be a part of this progressively growing economy. Mad Over Donuts has been loved by one and all (our Fb page has more than 348k fans of which 50k are from Pune alone) and we’re sure this store too will receive a warm welcome.”
Mad Over Donuts is widely known for their 100% eggless, fresh, delicious gourmet Donuts and refreshing Coffees. The Brand has created a distinct position for itself in the F&B segment, being the first concept of it’s kind to enter India. The vibrant, youthful, customer experience has found a strong connect with its target audience. Mad Over Donuts has always focused on the ‘Love at First Bite!’ experience, which includes not just excellent product quality, but also the fun experience that one gets whenever they walk into a Mad Over Donuts’ store. The strategy at Mad Over Donuts has always been to focus on the ‘Love at First Bite!’ experience, which includes not just excellent product quality, but also the fun experience that one gets whenever they walk into a Mad Over Donuts’ store. Mad Over Donuts has always focused on delivering the best product in both taste & quality.
This delectable brand, which has been winning hearts and accolades all over India with its lip smacking range of donuts, has a strong foothold in cities like New Delhi & NCR, Mumbai, Pune and Bengaluru and are soon looking forward to opening new stores in other metropolitan cities. The company already has 37 stores all over India in a diminutive span of less than 3 years, with expansion plans of double the count of stores by end of the fiscal year.
